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Webinars

Your webinar starts not at 10:00. From attendee to qualified lead.

The blind spot

A webinar is not an hour of broadcasting. The work happens before and after.

Once.

In pairs.

And sales calls within five working days.

What you get

  • Platform and emails
  • Host and moderator
  • Reporting
  • Clips and LinkedIn posts
  • Teasers

How to use it as an MSP

A video is not a goal. It is a tactic in a play: a routine you run every year, like a corner or a penalty.

Supporting role in Plays 2, 3 and 5

“Your webinar doesn’t start at 10:00.”

  1. BeforeEvery salesperson invites personally.
  2. DuringA 30-minute talk show with two speakers, Q&A and polls.
  3. AfterSales calls within 5 working days with 3 questions.

How it works, in 12 weeks

Before, during and after, we help you think about how to use it.

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Strategy
Production
Promotion
Before
  • Registration page in your house style
  • Personal invitation per salesperson
  • Reminders 1 day, 1 hour and 15 minutes
During
  • Talk show with two speakers
  • Host
  • Q&A and live polls
After
  • Follow-up within five working days
  • Clips and posts
  • Reporting

What the Content Engine makes of it

Whatever we record, the Content Engine turns it into blogs and LinkedIn posts. In your style.

One webinar1 recording
  • Blogs per topic
  • A blog for each question from the chat

Inform your clients before your competitor does.

9 → 3months from idea to everyone informed.
Investment

Everything we record goes through the Content Engine, for €1,395 a month.

We discuss the price per service on the call. In 30 minutes we look at where you stand and which service will deliver the most.

Roger365

Every quarter, Roger365 runs webinars for partners across Europe to keep them informed about the latest developments. The recordings are reused as standalone content and, through a registration page, used to keep attracting new partners.

Frequently asked questions

Where does a webinar start for you?

Not at the recording, but at the first registration. We create a registration page in your style, teasers that prompt people to sign up, a personal invitation per salesperson, and reminders 1 day, 1 hour and 15 minutes beforehand.

Does it have to be a presentation with slides?

No. We can also produce a webinar fully in talk-show style: two or more people in conversation, with a host, Q&A and live polls. Instead of slides, a conversation that is pleasant to watch.

Will it look like our house style?

We start with your visual style: a virtual webinar studio with your logo and colours, a recognisable intro and outro, and overlays in your house style. Set up once, and every webinar after that is instantly recognisable.

Does a webinar deliver more than an hour of viewers?

Yes, if the work before and after it gets done. Sales calls within five working days, and the recording becomes clips, posts and a report. The Content Engine turns it into blogs per topic and a blog for each question from the chat. That way one webinar isn't a one-off moment, but an ongoing stream of visibility and conversations.

The MSP Playbook.

Want to see how other MSPs approach this? All the plays in one place, to take with you.

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