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Owned video podcast

He has 20 questions. They ask 5. Let your expert answer the rest. From being found to being come across.

The blind spot

MSPs measure likes. The best posts might not get any likes.

Likes.

Watch time.

Proof that your message was delivered.

What you get

That's content for 6 months.

  • Interview based on your prospect’s 20 questions
  • Clips for LinkedIn and your website
  • A series of at least 6, in 2 half days

How to use it as an MSP

A video is not a goal. It is a tactic in a play: a routine you run every year, like a corner or a penalty.

Lead role in Play 2From recognisable to top of mind

“He has 20 questions. He asks 5.”

Views: 1,000 → 25,000

  1. BeforeDetermine the 20 questions that matter.
  2. DuringYour experts answer, in one studio day.
  3. AfterMultiply, promote and measure watch time.

Also in: Play 4 (new customers).

How it works, in 12 weeks

Before, during and after, we help you think about how to use it.

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Strategy
Production
Promotion

What the Content Engine makes of it

Whatever we record, the Content Engine turns it into blogs and LinkedIn posts. In your style.

One episode1 recording
  • Two blogs per question
  • LinkedIn posts from every answer

Proof

42%view rate for The Playbook, against a LinkedIn benchmark of 22%.
  • 8 interviews in one studio day
  • 200 hours of organic watch time
Investment

Everything we record goes through the Content Engine, for €1,395 a month.

We discuss the price per service on the call. In 30 minutes we look at where you stand and which service will deliver the most.

Teqplay

A vodcast for the maritime sector: 250,000 views and new connections.

Read the case

Frequently asked questions

I’m not good on camera.

We lead the conversation. You tell what you already tell every day.

Where do the questions come from?

From the 20 questions on your prospects’ and clients’ minds. We gather them together, before we record.

How many episodes do I get?

At least 6, recorded in 2 half days. That's content for 6 months.

The MSP Playbook.

Want to see how other MSPs approach this? All the plays in one place, to take with you.

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